Sam Leach was the manager and promoter of The Beatles just before Brian Epstein took over. He was also considered the main promoter of the Mersey Beat Sound , a term he coined. He arranged 49 concerts for The Beatles. Sam Leach is now working on a screenplay for an upcoming movie about his life with The Beatles. The Birth Of The Beatles is a book Sam wrote in the early sixties. He spends his days writing and promoting only 3 artists world wide.Joe Bonamasa ,the Beatle cover band American English and Vinny . Sam is also the agent for The Last Memento Of The Beatles, Vincent Ruello